Friday, February 29, 2008

Press Release #4 Final

For Immediate Release



February 28, 2008


Contact: Rex Davis, owner

Kick the Can

435-770-2083


Kick the Can Garbage Removal Starts Up



LOGAN, Utah- A brand new and exciting business is just starting up in Cache Valley for both commercial and household use. Have you ever forgot to put your trash can out on the street the night before garbage day? Instead of trying to cram another week of garbage into your already packed trash can, call Kick the Can instead. Within in 24 hours, they can pick up any trash can in Cache Valley and haul away all of your unwanted trash.

Kick the Can is also available for commercial site clean ups, recyclables, lawn trimmings, and any other garbage removal you can need. Free bids are available on how much it will cost to remove your trash.

Kick the Can is a Cache Valley owned business started in February by Rex Davis.

So instead of being left with all of your smelly garbage, take the smart way out and call Kick the Can now.

For more information contact Corey Sparks, Public Relations Advisor, at 435-770-1129 or at coreysparks@aggiemail.usu.edu.

Monday, February 25, 2008

Press Release for JCOM 2300

Corey Sparks

JCOM 2300

Assignment #2

I picked a recent press survey from BMW to do my assignment on. The press release from BMW was an announcement for the MINI John Cooper Works and the MINI John Cooper Works Clubman. This announcement shows that they are taking a previous model of their MINI and their even newer Clubman and are making a higher grade model more in line for those people who like to drive everywhere like it’s a race. These two specific models are driver’s cars. From their bigger and faster engines down to their redesigned underpinnings that will help the car be more stable and able to turn sharper.

The first article I found was at a website called Autoblog. This is a site where they take all the news that comes out in the automobile industry, in this case the actual press release, and then they write an article about what they really think of it from a consumer standpoint. This article was written by Michael Harley and was a very positive overview of the press release. He goes through and talks about how the new engine will be even faster then the old one. The new suspension and transmission are both upgrades as well, along with a newly upgraded interior that give the car an even better look as well. The overall tone of the article was extremely positive, with nothing in it that showed a negative side. Even the sticker price for the car was mentioned, but right afterwards he hinted that you might need to “storm your dealers” explaining that for what you are getting, it really is a good price.

The automobile world is very vocal if they think that any new innovations that a company is coming out with soon, might be a bad idea. But the one thing you can always count on, is if you have a company, like BMW, that is highly regarded especially as a “driver’s car company” any new press release that adds to this overall idea will be regarded extremely highly. It’s just how most people want to envision driving a car everyday of their lives.

The next article I found was at a website called Winding Road that seems to cater pretty exclusively for those people who like to drive a car like they envision it should be driven. Meaning if you own a car that has any sort of history as a race car, then you shouldn’t hesitate to drive your car that same way. The article was written by Dustin P. Walsh and is another announcement for the brand new MINI’s. The cars originally debuted at the Geneva Motor Show and this article just goes into a little more explanation about them. It talks about the brand new turbocharged and direct injected engine putting out 207 horsepower and how fast to 60 miles per hour it will be. It also goes into minimal detail about some of the new upgrades: light alloy rims, light and extremely high- performance brakes, a new exhaust system, and a modified six-speed manual transmission.

The overall tone of this article is once again extremely positive as well. Both of these two editors probably pride themselves on being very knowledgeable on how to drive a car, and they both probably like BMW. Most people usually have a pretty hard time finding a lot of fault with a company like BMW, because they market themselves so well. The company logo is “BMW, The Ultimate Driving Machine.” And if you drive a BMW, you totally believe in this. Ask either one of my parents. They bought one a few years ago, and not only did I always have to hear about how great their car was, over and over again, but they were extremely proud of that car. I think with the great engineering and great marketing of their products, bring about an immense source of pride and happiness to the customers.

These two articles were actually incredibly easy to find using Google’s search engine and the simple key words from the press release. If you are in the automobile industry you probably like to talk about cars all the time. And there are multiple magazines out there that contribute to these desires. The automobile industry is changing incredibly fast, especially in the face of all the environmental concerns and the fact that the government is getting ready to enforce a few laws in the next few years. The press release that I used was very good. It talks about the upcoming cars in a way that makes them look like everybody who wants to be somebody should own one. My only complaint was after the first couple of paragraphs, it lapsed into lots of technical specs that really made me just gloss over some of the paragraphs. And the press release was incredibly long. Automobile companies are always bringing out special editions and more superior upgraded models every year, and for the most part these “new” cars are always looked upon eagerly and with a feeling of longing towards them. This press release was no different. In the past, MINI has taken the John Cooper name, upgraded their current platforms, and sold these upgraded models for a premium price above the everyday current models. It seems like they’ve found a winning idea that their consumers appreciate, and they’re following the proven road and doing it once again.

Tuesday, February 19, 2008

Press Release #4 Draft

For Immediate Release



February 19, 2008


Contact: Rex Davis, owner

Kick the Can

435-770-2083


Exciting New Business Announced In Cache Valley



LOGAN, Utah- A brand new and exciting business is just starting up in Cache Valley for both commercial and household use. Have you ever not gotten your trash can to the street in time? You rush out there just as the garbage man waves and drives away? Well we have the answer for you. Instead of trying to cram another week of smelly garbage into your already packed trash can, call us instead. Within in 24 hours, we can pick up any trash can in Cache Valley and haul away all of your unwanted trash.

Kick the Can is also available for commercial site clean ups, recyclables, lawn trimmings, and any other garbage removal you can need. Free bids are available on how much it will cost to remove your trash.

Kick the Can is a Cache Valley owned business started in February by Rex Davis.

So instead of being left with all of your smelly garbage, take the smart way out and call Kick the Can now.

For more information contact Corey Sparks, Public Relations Advisor, at 435-770-1129 or at coreysparks@aggiemail.usu.edu.

Friday, February 15, 2008

Press Release #3 Final

For Immediate Release

February 15, 2008

Contact: Preston Parker, President/Founder
Cache Valley Area Investors Association
www.cvaia.com
cachevaia@gmail.com
four three five-seven five seven-four five six zero


Cache Valley Financial Education Meetings Announced


LOGAN, Utah- A brand new and exciting educational experience has just been announced for residents in and around Cache Valley. Its primary cause is to promote financial education and teach people that earned income isn’t the only way to make money. This is free education to help its members become financially independent and to do so with lots of happiness.

Preston Parker is the president and founder of the Cache Valley association. He started teaching the classes because the thinks that people should “do the job they want to do, because they love it.” He stresses that people shouldn’t do certain jobs just to make a lot of money. The group meets every other Thursday at 7:00 p.m. at the Cache Chambers of Commerce at 160 N. Main St., in Logan.

The Cache Valley Area Investors Association was started in August 2007 by Preston Parker and has 40 members involved with it.

Now is the time to make smart decisions concerning your financial status so you can be financially independent in the future. Parker commented that "If you want to make a 25% return off of your money; I can teach you that. Try finding a stock with a turnaround like that. Even the best CD's are only 8%." The sooner people get involved, the sooner they can reap the rewards and be making interest off of their money.

For more information contact Corey Sparks, Public Relations Advisor, at corey.sparks@aggiemail.usu.edu or by calling 435-770-1129.

Tuesday, February 12, 2008

Press Release #3 Draft

For Immediate Release


February 12, 2008


Contact:Preston Parker, president/founder
Cache Valley Area Investors Association
www.cvaia.com
cachevaia@gmail.com
four three five-seven five seven-four five six zero


Cache Valley Financial Education Meetings Announced


LOGAN, Utah- A brand new and exciting educational experience has just been announced for residents in and around Cache Valley. Its primary cause is to promote financial education and teach people that earned income isn’t the only way to make you a millionaire. This is free education to help you become financially independent and to do so with lots of happiness.

Preston Parker is the president and founder of the Cache Valley association. He started teaching the classes because the thinks that people should “Do the job they want to do, because they love it.” He stresses that people shouldn’t do certain jobs just to make a lot of money. The groups meet every other Thursday at 7:00 p.m. at the Cache Chambers of Commerce at 160 N. Main St, in Logan.

The Cache Valley Area Investors Association was started in August 2007 by Preston Parker and has 40 members involved with it.

Now is the time to make smart decisions concerning your financial status so you can be financially independent in the years to come. The sooner you get involved, the sooner you can reap your rewards and be making interest off of your money.

For more information contact Corey Sparks at corey.sparks@aggiemail.usu.edu or by calling 435-770-1129.

Friday, February 8, 2008

Final Press Release #2

For Immediate Release

February 5, 2008


Contact:

Hans Ketchup, vice president of communications
Burger Planet
123 Burger Way, Gary IN 46402


Burger Planet Teams Up With Fitness Guru Jayne Petersen for Healthy New Menu


GARY, IN-Burger Planet is pleased to welcome fitness guru to the stars, Jayne Petersen, to the Burger Planet family. Jayne Petersen has gained enormous media attention for her fantastic work as Opal Whitcomb’s personal trainer and helping her lose 75 pounds and keep it off.

In its never ending commitment to please the consumer, Burger Planet has expanded its menu to include many new healthy alternatives to its already stellar menu. White meat chicken breasts, gourmet salads, lettuce wrapped around your meat instead of buns, holding off the mayo for a saving of 500 calories, and five different types of fruits all round out some of your new and exciting menu choices. These are and will be available in our entire restaurant chains nation wide.

Jayne Petersen recently said that she joined up with Burger Planet because “Burger Planet has been a leader in the Quick Service Restaurant industry in offering healthy menu choices. The company believes in encouraging customers to live healthier, active lifestyles and I have spent my life trying to teach women that lesson.”

Burger Planet was founded in Indianapolis, Indiana in 1934 by James E. Muellenback I, and has since grown to over 8,921 franchises in every state and in 17 countries. Burger Planet employs 48,272 people and has served 52 billion people and counting.

Now is the time to visit your local Burger Planet and find out why so many people are excited about these great new healthy additions to the Burger Planet menu. If Burger Planets new healthy menu is endorsed by Jayne Petersen who helped Opal Whitcomb, then you know these new additions could be just what you need to turn your life in a healthier direction.

For more information, contact Ima Student, at (686)458-1982 or at imastudent13@gmail.com.

Wednesday, February 6, 2008

Talking Points


Corey Sparks' Talking Points


Honest
  • Held responsible for thousands of dollars every night at my current job.
  • Been in charge of a store full of employees 5 nights a week; approximately 25 people per night.
  • Has helped out with multiple different cases of internal theft.

Hard Working
  • Has had outstanding personal evaluations at current job.
  • Picked up 3 former employees weekly jobs and maintains them to this day.
  • When a special circumstance came up that my boss was supposed to hand personally, I was told to be there instead to take care of it.

Punctual
  • Has really never been late to work at any of my jobs.
  • Usually to work earlier then I'm needed.
  • Holds other employees to the same standards and works with them when special occasions arise.

Positioning Me

JCOM 2300

Assignment #1

Ever since I was younger, I’ve always dreamed of having a job in one of two fields; either the automobile industry or the music industry. Since the music industry seems to be fairly stagnant right now, I decided to focus mostly on getting a job one day in the automobile industry.

I’ve always been an avid reader of what this industry is up to. To latest news, rumors, and what exactly happened at certain car shows around the world, I’ve always been fascinated by it all. According to the United States Bureau of Labor and Statistics, the public relations field is expected to grow by approximately 22% and this was in 2004. They’ve estimated that the public relations field with grow by 18% from 2006-2016, making it a faster then average field. This figure is a few years old, but it shows how the industry is really extremely diverse and well rounded. The average yearly salary seems to be around $48,000 per year. The lowest 10% earned right about $30,000 per year while the top tier that are still considered public relations specialists make about $90,000. That’s a fairly wide and diverse field, but considering there is so many different jobs you can be qualified for with this degree, it only shows you a starting point.

My decision to go with a company like BMW, is mostly one of passion, since I’m a fan of all of their products, and because the business is flourishing for them. Last year they posted a 3rd quarter earning of 720 million euro. I’m not exactly sure how that exactly translates into dollars, but since the euro is stronger then the dollar, that’s a pretty significant quarter for them.

This next section is a little harder for me. I graduate hopefully after next spring semester. But my wife won’t graduate for at least another 2-3 years. And since she’ll be doing a lot with the education field, and USU has such a good school of education, I’m kind of stuck here in Cache Valley until she’s done. I know there are jobs in public relations around here, but they’re significantly harder to find then in a larger city.

Objectives Output

I’d like to start a network of viable social contacts in the automobile industry within the next two years.

I plan on attending a few car shows in the next few years. I also have some pretty good contacts from my father since he works in a field related to the automobile industry. I could possibly get some contacts from him and expand on them. I’d also like to actually apply to a few different companies off of their websites and see what different companies are primarily looking for.

Gain an entry level job in an agency or another similar company within a year of graduation.

A lot of the jobs I see myself in further down the road, I’d need a few years of basic getting used to the industry first. I see working in an agency or a similar environment to be advantageous to that cause. Even getting a job in a larger company where you get to work with more people so it’s not so much of a single person does the whole job would let me get used to the work.

Be happily employed in the automobile field within 3 years of graduation.

I set the date a little further away then most people, because I know I’ll be in Logan for at least another three years. It’s not my first choice, but some times you have to make a few sacrifices to get where you want to be.

I’d like to send out my professional resume to at least 12 different companies when it gets time to look for a job.

There are approximately 12 or so companies out there that I’d like to at least send my resume to. Hopefully by this time I’ve gotten a little more educated in the actual field and will be well qualified for positions they are looking to fill.

Impact

Next time I go to a car show, I expect to leave with at least 5-10 business cards and hopefully get some inside information on what they expect from new hires.

I’m hoping that this kind of information will help me get a little bit more of an idea on what kinds of values and experiences that they look for specifically when hiring new employees.

I expect to hear back from at least 3 of the companies that I sent my resumes to.

I’m aiming for a 25% rate of hearing back from some of these major companies. I’m not sure if that’s a realistic number or not, but I believe that all of these companies are good companies. Good companies are always looking for new ideas and people, even if they don’t realize it at that time.

I expect to have an offer from one of these 3 companies that I heard back from within a month of being replied back from them.

I usually consider myself a fairly fast mover when it comes to getting things done and moving them along as fast as I can. With a positive reply on hand and an opening in the company that I’m qualified for, I imagine that I can accept the job, pack up, and move to wherever that I’m needed. There really is no reason to waste time when you have what you want within arms reach.


Tuesday, February 5, 2008

Press Release #2

February 5, 2008


Contact: Hans Ketchup, vice president of communications
Burger Planet
123 Burger Way, Gary IN 46402


Burger Planet Teams Up With Fitness Guru Jayne Petersen for Healthy New Menu


GARY, IN-Burger Planet is pleased to welcome fitness guru to the stars, Jayne Petersen, to the Burger Planet family. Jayne Petersen has gained enormous media attention for her fantastic work as Opal Whitcomb’s personal trainer and helping her lose 75 pounds and keep it off.

In its never ending commitment to please the consumer, Burger Planet has expanded its menu to include many new healthy alternatives to its already stellar menu. White meat chicken breasts, gourmet salads, lettuce instead of buns, holding off the mayo, and five different types of fruits all round out some of your new and exciting menu choices. These are and will be available in our entire restaurant chains nation wide.

Jayne Petersen recently said that she joined up with Burger Planet because “Burger Planet has been a leader in the Quick Service Restaurant industry in offering healthy menu choices. The company believes in encouraging customers to live healthier, active lifestyles and I have spent my life trying to teach women that lesson.”

Burger Planet was founded in Indianapolis, Indiana in 1934 by James E. Muellenback I, and has since grown to over 8,921 franchises in every state and in 17 countries. Burger Planet employs 48,272 people and has served 52 billion people and counting.

Now is the time to visit your local Burger Planet and find out why so many people are excited about these great new healthy additions to the Burger Planet menu. If Burger Planets new healthy menu is endorsed by Jayne Petersen who helped Opal Whitcomb, then you know these new additions could be just what you need to turn your life in a healthier direction.

For more information, contact Ima Student, at (686)458-1982 or at imastudent13@gmail.com.